Bentonville Bike Festival 2022

Bentonville Bike Fest Returns in 2022

Cycle of Influence

This year’s festival to feature a world record attempt, a UCI trials competition, and more

Bentonville, Ark. (Feb. 9, 2022) – Bentonville Bike Fest is jumping even higher and cornering even faster this year as they announce the 2022 festival. In addition to an expanded expo, the 2022 edition will feature a Fondo event and a world record attempt by one of the world’s best trials cyclists.

Photo Courtesy of Aksperience Productions and Bentonville Bike Fest.
Photo Courtesy of Aksperience Productions and Bentonville Bike Fest.

The 2022 Bentonville Bike Fest, presented by Mobil 1, will take place June 17-19 at the Mama Bear pump track next to 8th Street Market in Bentonville, Ark. This year’s festival features an expanded roster of exhibitors, where attendees can test some of the newest bikes on the market and buy cycling gear. All world-class entertainment and access to the venue is free.

Building upon the success of 2021, Bentonville Bike Fest has become an annual celebration of cycling culture, welcoming cyclists, bike fans, and families of all disciplines, ages, skill levels, and abilities. Taking place on Father’s Day weekend, this festival is an opportunity for families to celebrate this special time, enjoying a fun and engaging activity together.

This year’s competitions and events include an enduro, presented by Mojo Cycling; a Union Cycliste Internationale (UCI) trials competition; a BMX flatland competition; the All American sprint race, presented by Supernola; a gravel event, presented by WD-40; a new hill climb challenge; a kid’s enduro; Women Shred, presented by Arnicare; the Strider Cup; and Style it Up workshops, where riders can learn from Red Bull Rampage athletes at Coler Mountain Bike Preserve.

Photo Courtesy of Aksperience Productions and Bentonville Bike Fest.
Photo Courtesy of Aksperience Productions and Bentonville Bike Fest.

“A highlight of this year’s festival will be an effort to break a world record, something I’d like to feature every year,” said Kenny Belaey, multiple trials UCI World Champion and founder of Bentonville Bike Fest. “Bentonville is already the Mountain Biking Capital of the World, so breaking a cycling record here just makes sense.”

The world record attempt, presented by Van Dessel, will feature one of the world’s best trials bikers attempting the “highest bicycle forward step up.” This record is based on height and is achieved by pedaling a short distance forward, jumping and using the front tire to hook onto the top of an obstacle, and then jumping the back tire to the top as well. No ramps will be used, and the rubber of the tires is the only thing that can touch the obstacle in the process.

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The record will be broken if the athlete can jump higher than the current record, which is about 5.87 feet high (1.79 meters) and was established in London in 2017.

Photo Courtesy of Aksperience Productions and Bentonville Bike Fest.
Photo Courtesy of Aksperience Productions and Bentonville Bike Fest.

Cycling enthusiasts will also get to experience a Road Bike Workshop & Fondo, presented by Giant Bicycles. This will be a long-distance group ride through the Ozark hills.

Additionally, the trials competition will be sanctioned by the UCI for the first-ever UCI C1 competition.

Peter Van den Abeele, UCI sports director, said, “The UCI is delighted to see the growth of trials in America. With the development and investment in cycling in the city of Bentonville, the North American city will be the perfect place to host the international trials competition classed C1 on the UCI International Calendar. During the recent 2022 UCI Cyclo-cross World Championships in Fayetteville, we already witnessed the popularity of cycling in Arkansas and the enthusiasm of the crowds.”

As the bike scene in the Mountain Biking Capital of the World has grown, so has cycling-related tourism, with an influx of visitors from across the country, and increasingly from across the globe.

“Tourism and the biking economy have been a gift to Bentonville, and the Bentonville Bike Fest is a part of that,” said Kalene Griffith, president of Visit Bentonville. “This annual event, which Visit Bentonville has been a proud sponsor of from day one, continues to help elevate our city as the Mountain Biking Capital of the World and one of the best places to travel to for cycling. We will work hard to see it continue for years to come.”

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Photo Courtesy of Aksperience Productions and Bentonville Bike Fest.
Photo Courtesy of Aksperience Productions and Bentonville Bike Fest.

Mobil 1 is a major partner for this year’s Bentonville Bike Fest.

“Mobil 1, the official motor oil of road trips, is excited to be the presenting sponsor of Bentonville Bike Fest in 2022,” said Jason Chrenka, brand and shopper marketing manager for ExxonMobil. “We’re just months away from hitting the open road to head to the trails of Bentonville, and look forward to seeing you there.”

Additional Bentonville Bike Fest sponsors include platinum sponsor Ozark Outdoor Foundation and gold sponsors Vital Proteins, Univega and Van Dessel. 2022 is Vital Proteins’ second year as a gold sponsor of the festival.

“We are very excited to be back at the Bentonville Bike Fest for the second year in a row,” said Cameron Schuler, senior director of marketing for Vital Performance. “Our whole team was blown away with the amazing energy of the Bentonville community and the impact cycling has had here. We can’t wait to be a part of it again and connect with all of the athletes and spectators this summer.”

For more information about Bentonville Bike Fest, please visit www.bentonvillebikefest.com. Media can download high-resolution images and b-roll here. All images and b-roll should be attributed as “Courtesy of Aksperience Productions and Bentonville Bike Fest.”

Shift Modern Cyclery

Bentonville Bike Fest 2022 is sponsored by presenting sponsor Mobil 1; platinum sponsor Ozark Outdoor Foundation; gold sponsors Univega, Vital Proteins and Van Dessel; silver sponsors WD-40, Niagara and Pabst; bronze sponsors Junk and Cottonelle; and presenting side event sponsors and partners Mojo Cycling, Supernola, Arnicare, Arvest, Pulpoloco, Loam Lander, Giant Bicycles, OZ Trails, Visit Bentonville, Bike Bentonville, The Bike Inn, Strider and Sign Studio.

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